Trusted by 30+ startups across 17 countries
Iceland · Software Development · Beauty & Wellness

Software Development for Beauty & Wellness businesses in Iceland

For beauty and wellness we build products where the experience is the brand: AI skincare matching, booking flows, member experiences. Consumer-grade polish with conversion mechanics underneath.

Companies in Iceland work with us fully remotely: one founder as your point of contact, weekly demos, delivery on EU hours, everything in English.

2 Beauty & Wellness projects
4–8 wks typical MVP
Murat Efe DoğanMurat Efe DoğanFounder, your only point of contactCurrently accepting new projects

The startups & companies we build for

Ted logo
Outfica logo
PredictHire logo
Falley logo
ImmortalWS logo
Bermuda Games logo
HM logo
Tackle Net logo
FishGPT logo
ÜyeFit logo
Kolektif Fuar logo
Qonnect logo
What clients say

27+ verified reviews, 5.0 average

Every review below is from a real client on a real project, verified on the platform we were hired through.

Sweden flagSweden
Verified
Pleasure working with Murat!
Jonass S.CEO
Denmark flagDenmark
Verified
It's a pleasure to work together! Our communication is clear, progress outstanding, and it's always a pleasure to meet and get updates. Happy that we're going to work together towards building a great SaaS product.
Philip L.Founder, PredictHire
Argentina flagArgentina
Verified
It is very fun to work with Murat. He's clearly experienced, pays attention to detail, and got very involved with the project. He completed the job very quickly and with high quality. Highly recommended :)
Axel G.Entrepreneur
Holland flagHolland
Verified
Murat is a professional I really enjoy working with. His communication and commitment makes the difference. Murat is always pro-active and eager to learn new technologies to support the progress of our projects.
Kevin S.Founder, Falley
United States flagUnited States
Verified
Loved working with Murat, very knowledgable with NextJS and Supabase and was able to put together the project and iterate really quickly. Communication was great, very responsive and fast turnaround of changes requested. Would recommend for frontend projects and very pleasant to work with!
David D.CEO, FranklinSmart
United States flagUnited States
Verified
Murat was exceptional to work with. He really knows his stuff and was able to debug me out of the complete mess that I was in. His knowledge of Next.js and Firebase really came to the rescue. I highly recommend Murat and his services!
Jon H.Manager, Immortalworkshop
United States flagUnited States
Verified
Murat has been AMAZING throughout the whole product cycle. The documentation was top-notch, and the attention to details and professionalism were truly impressive. Working with Murat was an absolute pleasure: cooperative, quick to respond, and fluent in communication. Excited for what comes next! 👍
Josh B.Entrepreneur, BibleClub

What software development includes

SaaS MVP development4–8 weeks
Web apps & internal toolsNext.js · Supabase
Factory & operations softwareTrack · Quote · Report
Integrations: Stripe, Auth, AIAPIs · LLMs
Maintenance & ongoing devMonthly

What software development means for Beauty & Wellness businesses

In beauty and wellness the software is the front desk. Every no-show is an hour of a chair that cannot be resold, and every awkward booking flow sends someone to the salon with the better one. So the build is about filled hours: deposits and reminders that cut no-shows, memberships that bill without a receptionist chasing anyone, and treatment matching that turns a browser into a booking.

  • Booking engine with deposits, reminders and no-show handling
  • Membership and package billing with automatic renewal
  • Treatment or product matching that ends in a booked slot, not a quiz result

Working with bradi.tech from Iceland

Invoicing and VAT
You are invoiced in euros from outside Iceland, so no VAT is charged and it is a standard import of services for your accountant.
Hours and language
Three hours ahead of Reykjavik, so work is delivered before your morning starts. Delivery runs in English.
What local costs
The local developer pool is measured in hundreds rather than thousands, so senior availability is the constraint long before rate is.
This market
In a market this size a specialist is often simply not available locally at any price, and hiring one means recruiting from abroad. Remote delivery is the practical alternative rather than the cheaper one.
Say hello

Meet the person you'll work with

Two minutes on who we are, how we work, and what you can expect.

Murat Efe Doğan
Murat Efe DoğanFounder, your only point of contact
Proof, not promises

See a product we actually shipped

Qonnect is an NFC networking product we built for a Swiss founder, start to finish. Two minutes of the real thing, running in production.

Qonnect, built for a Swiss founder

Software Development for Beauty & Wellness businesses in Iceland: FAQ

Do you offer software development for companies in Iceland?
Yes, we deliver software development for clients in Iceland fully remotely, as we do across Europe, North America and the Middle East. You work directly with the founder, see progress weekly, and everything runs in English on EU hours.
Have you worked with beauty and wellness brands before?
Yes. For beauty and wellness we build products where the experience is the brand: AI skincare matching, booking flows, member experiences. Consumer-grade polish with conversion mechanics underneath.
What does software development cost in Iceland?
We price per project, not per hour, and as a senior remote team we are usually well below local agency rates for the same stack and seniority. The intro call ends with a concrete quote, not a range.
How fast can you start?
Usually within one to two weeks of the intro call. A typical MVP ships in 4–8 weeks; a landing page in 1–2 weeks. You see working output every week from the first sprint.
Can it work across several locations or chairs?
Yes. Availability is modelled per resource rather than per business, so rooms, chairs and staff each have their own calendar and rules. Multi-location pricing, staff commission and per-branch reporting are part of the same model, which is much cheaper to build in from the start than to add later.
How do you price?
Per project, not per hour, so the incentive is to ship rather than to bill. You get a concrete number after the intro call, not a range, and it does not move unless the scope does.
What if the scope changes halfway through?
It usually does, and weekly demos are what make that safe. Changes get priced against what is left rather than triggering a renegotiation of the whole project.
Which language and hours do you work in?
Everything runs in English on European hours, which overlaps the working day in Iceland. Turkish is available too, since that is where the studio is based.

Need software development in Iceland?

A 20-minute call is enough to scope it. You talk directly to the founder, the same person who will build it.