Google Ads for Education & Learning businesses
Google is where you meet buyers already looking for you. We run Search, Shopping and Performance Max with the same engineering mindset we bring to SEO: tight keyword and negative lists, conversion tracking that matches your CRM, and landing pages built for the query rather than the brand.
In education we have shipped exam-prep platforms, learning apps and story products for kids: spaced content delivery, progress tracking and the retention mechanics that keep learners coming back.
The startups & companies we build for








27+ verified reviews, 5.0 average
Every review below is from a real client on a real project, verified on the platform we were hired through.
DenmarkIt's a pleasure to work together! Our communication is clear, progress outstanding, and it's always a pleasure to meet and get updates. Happy that we're going to work together towards building a great SaaS product.
ArgentinaIt is very fun to work with Murat. He's clearly experienced, pays attention to detail, and got very involved with the project. He completed the job very quickly and with high quality. Highly recommended :)
SwedenPleasure working with Murat!
HollandMurat is a professional I really enjoy working with. His communication and commitment makes the difference. Murat is always pro-active and eager to learn new technologies to support the progress of our projects.
United StatesLoved working with Murat, very knowledgable with NextJS and Supabase and was able to put together the project and iterate really quickly. Communication was great, very responsive and fast turnaround of changes requested. Would recommend for frontend projects and very pleasant to work with!
United StatesMurat was exceptional to work with. He really knows his stuff and was able to debug me out of the complete mess that I was in. His knowledge of Next.js and Firebase really came to the rescue. I highly recommend Murat and his services!
United StatesMurat has been AMAZING throughout the whole product cycle. The documentation was top-notch, and the attention to details and professionalism were truly impressive. Working with Murat was an absolute pleasure: cooperative, quick to respond, and fluent in communication. Excited for what comes next! 👍
What Google Ads includes
What Google Ads means for Education & Learning businesses
Education is one of the most expensive categories on Google, competing against institutions with large budgets and aggregators who exist to resell your traffic. Winning means avoiding the head terms and being specific: exact courses, qualifications, formats and locations, with enrolment tracked as the conversion rather than a brochure download.
- Specific course, qualification and format keywords over category head terms
- Enrolment tracked as the conversion, with brochure requests as a soft signal
- Intake-cycle budget pacing, concentrated before application deadlines
Other work we have shipped
Work from other sectors, built by the same team on the same stack.

Rehome
A Netherlands-based moving and furniture transport platform that connects customers with shared courier routes: saving up to 40% on costs while reducing carbon footprint.

ÜyeFit
An all-in-one sports club membership management platform that lets clubs track members, automate payments, manage attendance, and handle facility bookings from a single dashboard.

Dusal
Dusal is a premium shower-cabin manufacturer (established 1987) presented through a sleek catalog website. Visitors browse sliding, hinged, walk-in, and fixed-glass systems, explore bathroom design references from hotels and residences, and request a free on-site measurement and quote.
Meet the person you'll work with
Two minutes on who we are, how we work, and what you can expect.
See a product we actually shipped
Qonnect is an NFC networking product we built for a Swiss founder, start to finish. Two minutes of the real thing, running in production.
Qonnect, built for a Swiss founder
Google Ads by industry
Google Ads by location
Google Ads for Education & Learning businesses: FAQ
- Have you worked with education companies and learning platforms before?
- Yes. In education we have shipped exam-prep platforms, learning apps and story products for kids: spaced content delivery, progress tracking and the retention mechanics that keep learners coming back.
- How long does it take?
- A typical MVP ships in 4–8 weeks and a landing page in 1–2 weeks. Marketing engagements run monthly, with the first results usually visible inside the first cycle.
- What does it cost?
- We price per project, not per hour, and as a senior remote team we are usually well below agency rates for the same stack and seniority. The intro call ends with a concrete quote, not a range.
- Who will I actually be working with?
- The founder, Murat Efe Dogan, is your single point of contact, the same person who does the work. The team scales up when the project does, but you never get handed to an account manager.
- How do we compete with the big institutions on cost per click?
- By not competing where they are. Head terms are theirs. Specific programme names, formats, entry requirements and location combinations convert far better and cost a fraction, because the person searching them already knows what they want and is closer to enrolling.
- Who owns the code and the accounts when we are done?
- You do, from the first commit. The repository, the ad accounts, the analytics and the domains are created in your name or transferred to it, and there is no proprietary layer you have to keep paying us to maintain.
- How does a week actually look?
- You see working software or live campaign numbers every week, not a status report. Between demos everything runs async on a shared board, so you can check progress without a meeting.
- Can you take over something another team started?
- Yes, and it is a large part of what we do. We start with a fixed-fee audit of the existing code or account, so nobody commits to a rebuild before we both know what is actually there.
Need Google Ads?
A 20-minute call is enough to scope it. You talk directly to the founder, the same person who will build it.